Stagecoach boosts Perthshire independent businesses by getting on board with Mi Rewards

Stagecoach boosts Perthshire independent businesses by getting on board with Mi Rewards

Bus operator Stagecoach is backing independent businesses in Perth by signing up to the local Mi Rewards loyalty scheme, giving passengers the chance to benefit from shopping local and travelling by bus.

Mi Rewards, the UK’s first card-linked loyalty programme launched in Perth in September 2018 by Miconex – a company founded and based in Perth. It takes an innovative approach to rewards schemes by eliminating the need for a special loyalty card. Registered users link their existing debit or credit cards to the service and receive one ‘Mi Point’ each time they spend £1.

In addition to this, Mi Rewards customers also receive perks, event tickets and random acts of kindness just for being part of the scheme.

The scheme promotes the use of local businesses in Perth and there are now more than 70 shops, cafes, restaurants, salons and venues participating in the scheme in and around the city.

Connecting the community with so many of these local businesses, bus company Stagecoach have now joined the scheme, allowing existing bus users to collect Mi Rewards points for travelling by bus. The development will see the people of Perth and Kinross rewarded for travelling and shopping locally at the huge number of retailers across the city.

Stagecoach have also confirmed a double points reward for the launch, which will last from the official launch date of 13 February until Sunday 24 February 2019. This means that Stagecoach customers buying bus tickets using their credit/debit card linked to the Mi Rewards scheme can receive 2 points per £1 spent, helping to build up their rewards to be spent in Perth.

We reward a super Mi Rewards shopper!

We reward a super Mi Rewards shopper!

We reward a super Mi Rewards shopper! Mi Rewards is the brand-new loyalty programme that rewards you every time you visit a participating Perth business. You’ll build up Mi Points, which earn you Perth Gift Cards, and you’ll also earn perks, prizes and random acts of kindness. In this spirit of giving, we wanted to reward local resident Debbie Hutchison, who is one of our most active Mi Rewards shoppers. So we sent her a £50 Perth Gift Card to say thank you, and asked her to tell us what she loves about Perth’s independent businesses. When we phoned to catch up with Debbie, she was just buying something in a Perth shop and we had to call her back. Now that’s what we call a great customer! Here’s what Debbie thinks about shopping in Perth, and her favourite places to go. (We’ve put an asterisk * next to the businesses where you can earn Mi Rewards.)
Why do you like shopping in Perth? “I find it convenient. I live in Perth and this morning I just popped down to get a few items. It’s fairly compact; I can park close to the High Street. I’ve just been to five stores and got a couple of bits in each, using my linked credit card! I’ve bought some homewares, stationery and herbal supplements, that sort of thing. Largely the range of shops is pretty good. “I tend to drive into town, and I’ve got a hybrid car these days, so I can use the new electric charger in the Mill Street East car park. I find that’s handy, so I often park there and walk all around the city centre getting bits and bobs. “I find that the shopkeepers in Perth will take time to help you, whereas maybe in Edinburgh or Glasgow it’s so much busier and you can feel like ‘another customer’.”
Do you also like to go to the cinema, theatre and concert hall? “Absolutely. I’m off to Perth Playhouse Cinema* tonight for the Dog Friendly Perthshire screening of 101 Dalmatians. I had been a bit sceptical at first about taking my dog to the cinema, but we went to Lady And The Tramp, and it was hilarious. The dogs reacted to the cats and dogs on the screen with barking and howling, so everyone was really laughing and connecting with each other. “And I’m often at Perth Concert Hall*. I’m a real sucker for social media posts about acts who are coming to Perth. I was sitting at home with a glass of wine and I saw that Marti Pellow was coming to Perth, so I bought the tickets there and then! It’s the fact these acts are coming to Perth, you have to support that. And the gigs like the Big Weekend are brilliant.”
Which shops and businesses do you like, and why? “I like the friendliness of cafés such as Blend Coffee Lounge* – it’s like a home from home. I can take my dog in, and the staff know me now. “I was in Beales today – they had lured me in with an offer – and there’s a lot more there than I anticipated. I’ve got three kids at school and I was thinking, I should come here for teacher gifts and things like that. They had lots of really nicely packaged stuff for under a tenner. I might not have thought to go there for those kinds of things. “I also like Provender Brown. I’ve known the owner, Diane, for quite a few years before she set it up, and she’s the perfect person to run that as she’s passionate about food, cooking and ingredients. That’s a nice store to go to when you’re looking for quality and something different. “I really like Boo Vake*, too. I like the whole design flavour in there. And I like Underneath the Arches for homewares and interesting, quirky things. Silver Linings* has really nice cards and pictures, as well as jewellery; that’s a nice shop. I also like going in for a wee browse to Whispers Of The Past. “I like going into Revival Designer Dress Agency*, because things are a one-off, with some great brands and designer names. I love the thrill of finding something in my size with a great brand name – and it’s unique. If you’re going to a function you know that, if you shop at Phase Eight, there’s a good chance someone else has bought the same dress as you, so Revival is great for that uniqueness.”
Why do you think it’s important to support Perth’s businesses? “I’ve been involved with a local business in a different sphere and I know how important it is that people give you your custom. It is easy to go online and think you’ve got all the answers online, but with the local High Street it’s ‘use it or lose it’!”
What’s your reaction to being rewarded with a £50 Perth Gift Card? “It’s amazing! I’m very appreciative of being rewarded. I was thinking we could go to Blend and get waffles on a Sunday, to save me cooking for the family; that would be a lovely treat! It’s good to be putting it back into a place that I love. It’s also great that I can spend the Perth Gift Card on experiences as well as on shopping, and I can treat others.” Sign up for Mi Rewards today Now you’ve seen all the places Debbie likes to visit, how would you love to start earning rewards and perks while you shop, see a film or concert, go for a swim or even take flying lessons? It’s so easy to join. Just visit the Mi Rewards sign-up page, add your details and link your spending cards – and that’s it. You’ll start earning towards a Perth Gift Card, and get lots of perks along the way!   *You can earn Mi Rewards at these businesses!